Microbrew gets guy to trade his car for a bike.

edmonton daily photo · 04-08-2012, 08:24 PM

http://www.redeyechicago.com/news/lo...,6374218.story

Bill Bushnell just let a microbrewery take away his car. For the next year, he will ride a bicycle everywhere he goes.

Bushnell, 28, of Elmhurst, made the pledge July 21 as part of New Belgium Brewing Co.'s Tour de Fat, a traveling bicycle and beer carnival that stops in Chicago each summer and culminates in one person trading in his or her car for a bike.
"What we're really trying to do is inspire people to rethink transportation choices," said Michael Craft, Tour de Fat nonprofit liaison.

04-08-2012, 08:24 PM	#1
edmonton daily photo Addicted to C2E Join Date: May 2008	Microbrew gets guy to trade his car for a bike. http://www.redeyechicago.com/news/lo...,6374218.story Bill Bushnell just let a microbrewery take away his car. For the next year, he will ride a bicycle everywhere he goes. Bushnell, 28, of Elmhurst, made the pledge July 21 as part of New Belgium Brewing Co.'s Tour de Fat, a traveling bicycle and beer carnival that stops in Chicago each summer and culminates in one person trading in his or her car for a bike. "What we're really trying to do is inspire people to rethink transportation choices," said Michael Craft, Tour de Fat nonprofit liaison. __________________ "Do you give people who already use transit a better service, or do you build it where they don't use it in the hopes they might start to use it?" Nenshi